Norwegian Seafood Council Meets with Vietnamese Media at Hai San Hoang Gia

Ho Chi Minh City, November 26 — The Norwegian Seafood Council hosted a media gathering at Hai San Hoang Gia’s Ly Tu Trong branch to celebrate the premium quality of seafood sourced from Norway’s pristine waters and to strengthen Vietnamese consumer confidence in internationally certified imported seafood products.

The event brought together culinary experts, media representatives, and notably Ms. Åshild Nakken – Regional Director for Southeast Asia of the Norwegian Seafood Council, along with Mr. Trần Văn Trường – Chairman of Hai San Hoang Gia Group.

In a warm and intimate setting, guests were invited to explore the journey of the King Crab—from the icy waters of Norway to the dining tables of Vietnamese consumers—while enjoying a curated selection of exquisite dishes prepared fresh on-site from premium live seafood.

Norway – The Home of World-Class King Crab

Representatives from the Norwegian Seafood Council emphasized that the cold currents of Norway’s coastal waters create the ideal natural habitat for King Crab, enabling them to grow strong, develop a naturally sweet flavor, and retain high nutritional value. With sustainable harvesting practices and a strictly controlled logistics system, Norwegian King Crab consistently maintains exceptional freshness—even when transported to distant markets such as Vietnam.

A Longstanding and Pioneering Partner in Importing Norwegian King Crab to Vietnam

As a long-term strategic partner of Norwegian seafood suppliers, Hai San Hoang Gia has always prioritized the principle of delivering seafood that is “fresh from the source.” Through its enduring collaboration with the Norwegian Seafood Council, the company not only brings premium seafood to Vietnamese consumers but also helps reinforce trust in imported products that are transparent, safe, and consistently high in quality.

One of the key factors that sets Hai San Hoang Gia apart is its specialized live-seafood tank system. This system is engineered to closely replicate the natural environment of the Norwegian ocean—maintaining optimal pH levels, salinity, and water temperature, all of which are ideal living conditions for King Crab. As a result, the crabs remain strong and healthy, preserving their peak freshness and flavor when prepared.

Commitment to Bringing Premium Products to the Vietnamese Market

The Norwegian Seafood Council expressed strong confidence in the continued growth of King Crab in Vietnam—a dynamic and promising market that is increasingly attentive to product quality, origin transparency, and freshness.

The event marks a significant milestone in the partnership and further reinforces Hai San Hoang Gia’s position in the premium seafood market. The company remains committed to continuously investing in its supply chain, storage systems, and customer experience model—while ensuring that products from Norway are delivered to Vietnam through the most optimized and efficient processes.